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Wendy

Wendy

Patient Advocacy- Founder "Climb On!" Foundation, Consultant, Keynote and Motivational Speaker, Author

Manchester-by-the-Sea, MA

Expertise

Over 16 years experience in patient advocacy, community engagement, marketing communications, media events and public affairs in the Multiple Sclerosis Community and biotechnology/pharmaceutical sector. Anchored a wide variety of patient relations campaigns, corporate events, community engagement initiatives, training sessions, media campaigns, fundraisers and public relations functions. Strong connections to patient communities, non-profits and healthcare industry partners.

No one understands the MS patient perspective like I do; their hopes, fears, decisions and vulnerabilities. My strength is helping develop relationships and collaborations with patients, patient advocacy organizations, healthcare providers and caregivers. I connect with the MS patient on all levels; through personal interaction, blogs, educational programs, social media and outreach.

Author "New Altitude", Beyond Tough Times To the Top of the World

AVAILABILITY: as required

Industry Experience
Education Healthcare - Advocacy Healthcare - Fitness Healthcare - Online Communities Healthcare - Patient & Family Advisory Councils Healthcare - Pharmaceutical
Areas Of Expertise
Blogger Consumer Engagement Consumer Insights Influencer Marketing Other Peer Support Program Development Public Relations Social Media Social Networking
Health Perspective
Patient Caregiver Advocate
Health Conditions
Multiple Sclerosis
President at Wendy Booker LLC
January 2006 – Present

Help develop relationships and collaborations with patients and patient advocacy organizations. To offer a patient centric approach through partnerships and relevant and engaging programs. To be the liaison between the patient, healthcare providers and pharmaceutical companies. Provide patient advocacy development, recruiting, training, moderate patient centered focus groups.

Keynote speaker and marketing communications both internal and external for a wide variety of corporate events, training, media relations, fundraising and public relations. Incorporating company mission and philosophies with my varied global experiences and challenges. Highlight the value of goal setting, team building and how failure can be leveraged to create success and new possibilities.

First person with Multiple Sclerosis to climb six of the “Seven Summits”, the highest mountain on each continent, (attempted Everest twice), to create global awareness of Multiple Sclerosis and encourage, educate and motivate others living with or caring for someone with MS. First person with Multiple Sclerosis to stand on the North and South Poles.

Generated publicity on major TV networks, including CBS Sunday Morning, AARP's My Generation and Late Night with Craig Ferguson, as well as extensive exposure on radio, print and internet.

Featured in MS Focus Magazine and Momentum Magazine

Recipient of Exceptional Women Award - Boston, MA 2006
Women Who Light the Community Award - Denver, CO 2008


Founder/Executive Director at Climb On! Foundation
January 2015 – Present

The mission of Climb On! is to enhance the forward steps and momentum of those individuals who have been newly diagnosed with Multiple Sclerosis, a life changing chronic disease. How a patient comes to terms with their diagnosis will determine how they deal with the disease for the rest of their lives.

The "From Stories Comes Success" Campaign gathers first person accounts and stories from around the world shared through social media to highlight the MS patient perspective and overcome the obstacles and stigmas of a chronic illness.


National Ambassador at National Multiple Sclerosis Society
April 2009 – Present

Patient Advocacy, speaking at national Multiple Sclerosis events, fundraisers and chapter functions. Keynote speaker at Women Against MS, Dinner of Champions, Bike MS kickoffs, MS Challenge Walks and private events. Presenter at Patient Educational programs.


Patient Advocate, National Spokesperson, Sponsored Athlete at Teve Neuroscience
June 2000 – January 2013

Created and implemented direct contact between patient, physicians, Multiple Sclerosis networks and product endorsement through outreach, media and networking. Accompanied national sales team on physician sales calls and educational programs. Created and maintained strong personal relationships with physicians and health care providers treating Multiple Sclerosis.


Bachelors, Education
Ohio University
Athens, OH, United States



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