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Rebecca

Rebecca

IBD Caregiver, Mental Health Advocate

PORT CHESTER, NY

Expertise

Personally and professionally, I have almost 10 years experience in patient advocacy, as both a caregiver for a Crohn's patient and an advocate for mental illness as a patient with panic disorder. Professionally, my background is in advocacy/public policy and communications, with a focus on the government and nonprofit sector. I am also an experienced reporter, ghost writer, and blogger, with writing appearing in The Huffington Post, Newsday, Hartford Courant, and more.

AVAILABILITY: less than 10 hours/week

Industry Experience
Healthcare - Advocacy
Areas Of Expertise
Blogger Copywriter Digital Marketing Editor Influencer Marketing Public Relations Reporter Social Media Social Networking Strategy
Health Perspective
Patient Caregiver Advocate
Health Conditions
Anxiety Crohn's Disease Depression IBD (Inflammatory Bowel Disease) Irritable Bowel Syndrome Ulcerative Colitis
Interests
Photography
Public Affairs & Social Media Manager at Crohn's & Colitis Foundation
June 2015 – Present

As Public Affairs & Social Media Manager, I oversee the Foundation's public relations and digital communications efforts, with a focus on advocacy and patient-facing initiatives. I provide strategic communication support throughout the organization, working on promotional efforts to highlight the different patient and professional programs and research initiatives run by the organization. I manage awareness-building campaigns, both online and offline, and manage the Foundation's relationships with key opinion leaders, including patient influencers, professional athletes, and other celebrities.


Consultant at Rebecca H. Kaplan PR
July 2014 – Present

As a Communications Consultant, I provide strategic communications guidance to a wide range of organizations, including the Crohn's & Colitis Foundation of America, Jewish Family Service of North Jersey, and Bellhops. I draft press releases and other media materials; offer guidance for crafting and pitching stories; develop press lists; and ghostwrite articles, blog posts, and other external organizational materials.


Senior Press Officer at American Jewish World Service
May 2013 – July 2014

As Senior Press Officer, I oversaw all aspects of media relations for the leading Jewish international development and human rights organization. I handled media inquiries and interviews with national, international, and Jewish media outlets, including briefing and staffing C-level executives, international staff, and grantees in the 19 countries where AJWS works. I also provided rapid media response to international crises impacting our partners.


Director of Media Communications at CT Fund for the Environment/Save the Sound
January 2011 – May 2013

As Director of Media Communications, I oversaw all aspects of print and digital communications for the environmental non-profit dedicated to protecting the land, air, and water in Connecticut and Long Island Sound. I handled media inquiries and interviews with print, radio, and online media outlets in New York and Connecticut. I managed content creation for the organization's five existing social media profiles and tracked and analyzed related analytics. I redesigned and managed the organizational website, writing new content and improving communication flow with audience members.


Deputy Press Secretary at Office of U.S. Senator Chris Dodd
January 2009 – January 2011

As the Press Assistant (2009-2010) and Deputy Press Secretary (2010-2011) to former U.S. Senator Chris Dodd, I planned and staffed events for the Senator related to current legislation, organized and staffed the Senator at print, radio and television interviews and editorial board meetings. I drafted all press and briefing materials for the Senator and prepped him before events and interviews. I also managed relationships with key Connecticut reporters covering national politics and advised the Senator on current state issues.


Bachelors, Political Communications
Binghamton University
August 2004 – May 2008
Binghamton, NY, United States



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